Should you ditch traditional cards for NFC business cards?
Traditional business cards have been an integral part of any professional’s identity. It has been forever since exchange of business cards is part of general etiquette when meeting someone. However a new promising upgrade is around the corner for business cards. NFC business cards can be an alternate solution to traditional cards. This article covers how you can thoroughly evaluate if you really need NFC business cards instead of existing traditional ones.
Why are NFC business cards a great option?
NFC business cards are a novel and intuitive match of engineering and application. These cards are perfectly suited for everything one might need from business cards. They are inexpensive as one might expect business cards to be. NFC business cards are easy, accurate and efficient for the exchange of information with anyone you might meet.
Here’s how you can evaluate the need for NFC business cards and if you should replace your traditional cards with them:
- Dynamic information for businesses that evolve
Do you have a growing business? Would you change your domain name? Are you planning to figure out which email address to use primarily? If there’s room for updates and changes, NFC business cards are the best bet. One can update the information of these cards as and when needed easily.
- How important is social media for your business?
NFC business cards can be quite useful to share social media handles to connect with customers. Social media might be one the most critical items for many businesses while for many others it might not be as important. Therefore it is better to evaluate if it’s actually useful to have a provision for social media exchange.
- How quick and easy an NFC business card can be for you?
Business cards can be used in a varying frequency for different people and industries. If a professional often deals with exchange of personal contacts then it makes sense to go with NFC business cards. In such a case, they are a faster and easier way to share details and reduce hassle.
- Is your customer base ready for the change?
It is smarter for businesses to align with their customer needs. Traditional cards keep things simple if a customer doesn’t often carry or use a phone for business. In such cases, it might not be the right time to introduce NFC business cards.
- Are you keeping up with the latest trends?
If the competitors are already equipped with NFC business cards then it’s better to adopt them as soon as possible. Lagging on the latest technological trends may convey a negative message to customers. Therefore it is fruitful to be aware of the market and stay on top of the game to offer the most value to customers.
The right call to make!
NFC business cards are already implemented in many different industries therefore their application is proven. Most smartphone users can now use NFC for their needs. As such the return for NFC investment is assured and the only question for businesses is when to dive in.
