7-Eleven, a go-to convenience store for food and beverages, has entered into the NFC world by giving the facility to pay through Google Pay and Apple Pay. This initiative will now enable the customers of the U.S. to transfer the payment of purchased goods with just one click. NFC works on the backend of Google Pay to transfer payment with a single tap. Payment through Google Pay or Apple Pay brings convenience in brick and mortar chains.
NFC is already available in almost every portable smartphone, helping the android users to process the payment while moving across the store. Google Pay (abbreviated as G-Pay) stores your credit and debit card information, which you can authorize it by entering the PIN code. 7-Eleven has embedded NFC transaction process at their food chains to make effective use of NFC-enabled smartphones because both Google Pay and Apple Pay transfer payment only through NFC technology.
With this kind of smart interactivity at 7-Eleven, shoppers won’t take physical credit cards and wallets; they only need smartphones supporting NFC technology. Both Google Pay and Apple Pay are next-generation technologies even they are surpassing digital wallets such as Google wallet.
How Does Google Pay Work?
The working of Google Pay depends on Near-Field Communication. All the smart devices like android phones and wristwatches have an Android account functionality. Users make their account by filling all the credit card information. After this, smartphone devices become ready to transfer payment. When the customers bring these devices at the terminals of supply chain stores or point-of-sale ends, then a signal is transmitted from the hardware device to the mobile to begin the payment process. Mobile then transfers a signal containing all the credit information to process payment once the user has tapped the mobile screen. That’s how Google Pay work — just one tap, and you’re all set to transfer payment.
What are the Advantages of Google Pay?
Most of the world-wide retailing brands like 7-Eleven has adopted Google Pay due to the following benefits;
- Google Pay is smart, fast and easy process due to seamless integration by Google Pay API.
- It offers a high level of security, bringing confidence in users that their confidential information can’t be misused. Google Pay’s card tokenization minimizes the risk of fraud and counterfeiters. In case, if your smartphone gets stolen, thieves can’t unlock your Google Pay account because PIN code or biometric verification is needed to unlock it.
- It permits brand owners to increase their loyal customers.
- Interactive promotion ads and reward programs can be carried out easily.
- Retailers use Google pay to drive sales as no extra fees are required.
Due to all these features, Google Pay is now adopted by 28 countries to ease checkout process, create enhanced customer engagement, generate traffic audience and build brand reputation.
Hopefully, you’ve enjoyed this brief overview of Google Pay for easy checkout. If you want to know more about NFC, check our latest blog posts.
