Fast Retailing, the Japanese fast-fashion giant and the parent company of Uniqlo, recently announced that it will introduce RFID (radio frequency identification) electronics at its 3,000 stores a year worldwide, including 2000 Outlet UNIQLO stores, label.
UNIQLO is the first Japanese retailer to use electronic tags globally, but rival H & M has introduced electronic tags as early as 2014 and Zara completed its RFID system installation this year at 2,200 retail stores and logistics centers around the world .
In fact, Xunsei has already been piloting RFID electronic tags in the local market in 2015. The group attaches 2 × 7.5cm electronic tags to the product’s price tags to facilitate the launch of its self-checkout system. All in one shopping basket commodity. The group initially selected four GU stores in Tokyo and Kanagawa to pilot and gradually roll out to more local stores.
Yoshinori Yanai, chairman and president of Fast Group, said electronic tags save time on payment and inventory management to ensure the company can quickly increase its hot-selling product output. Using electronic labels also reduces checkout time, ensures inventory is available and offers other benefits.
Compared with the need for manual bar code, electronic tags can automatically read the information wirelessly, to further save more labor and inventory costs. Electronic tags also timely and accurate collection of volume, type and color and other specific information. In addition, the time it takes for an RFID tag to test a product is only one-tenth that of the current system.
In the future, Fast Marketing will use electronic tags to obtain detailed information for analyzing consumer behavior, such as when consumers pick up and put back shelves, and when and where products are sold.
It is reported that the initial investment amount of the plan is about tens of billions of yen. The move by the Fast Retailing Group is also intended to better cope with the competition from Amazon and other e-commerce providers that are expanding their market empire.
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